Senior Marketing Specialist
Overview
Placement Type:
Temporary
Compensation:
$75.97-$88.25 per hour
Start Date:
ASAP
Job Title: Senior Marketing Specialist
Location: Mountain View, San Francisco
Pay rate: $75.97-$88.25 per hour
Join a dynamic team at a leading global technology company, partnering with Aquent, and make a significant impact on the future of productivity applications. As a Senior Marketing Specialist, you will be a key player in shaping how users interact with cutting-edge technology, focusing on the exciting world of AI-powered productivity tools. You will craft and execute marketing strategies that drive user growth and engagement, spearheading initiatives that introduce innovative features to a global audience. This is your chance to be at the forefront of innovation, collaborating with talented teams to bring transformative technology to the fingertips of millions.
As a key marketing leader, you will:
- Develop and implement innovative marketing communications strategies to amplify media and public awareness.
- Collaborate with senior marketing leadership to define project strategy, spearhead initiatives, and develop new user experiences.
- Manage client relationships for media planning and partner with global media teams to ensure scalable strategies.
- Oversee data analysis and insight development to uncover new marketing opportunities and audience insights.
- Lead and manage media agencies to elevate their work and prioritize workflow.
- Develop and implement marketing strategies to drive business results, overseeing content and marketing programs to grow awareness and engagement across various media channels.
- Track and report on campaign ROI based on pipeline, revenue, and MQL metrics.
- Manage external relationships with vendors, including registration agencies, livestream platforms, and virtual event partners.
- Develop and execute a comprehensive promotion plan to maximize awareness and lead generation.
- Partner with stakeholders to ensure high-quality content and campaigns that reflect the brand’s voice.
- Develop, implement, and analyze creative social media content, social selling programs, and measurement strategies.
Must-have qualifications:
- Extensive experience in growth, performance, direct response, or social marketing.
- Experience in unified user marketing strategies, lifecycle marketing, and/or product marketing.
- Proven experience working cross-functionally with diverse stakeholders and teams.
Nice-to-Have Qualifications:
- Experience in mobile app ecosystems or digital platform/marketplace environments.
- Proficiency in media placement, social media, influencer marketing, SEO, deal negotiation, and consumer behavior.
- Strong project management, data analysis, and communication skills.
Client Description
A giant in the Tech Industry, this company’s mission is to organize the world’s information and make it universally accessible and useful. This company is committed to continuing to make diversity, equity, and inclusion part of everything they do—from how they build their products to how they build their workforce. Consistently named one of Forbes top employers, this company works hard to attract, retain and progress the best Talent.
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