Marketing Manager

Overview

Location: London, hybrid (3 days per week onsite) 

Duration: 12 months 

Are you ready to shape the future of marketing strategy and drive significant impact within a leading global organization? As a key contributor, you will be instrumental in developing innovative insights, crafting compelling campaigns, and defining critical user journeys that directly influence product success and market presence. This is an exciting opportunity to leverage your expertise in a highly autonomous role, where your strategic vision and leadership in fostering an inclusive environment will be deeply valued and make a tangible difference.

About the Opportunity:

Our client, a renowned global organization, is seeking a talented and driven individual to join their dynamic marketing team. Partnering with Aquent, you will contribute to a culture of innovation and collaboration, working on projects that reach a vast audience and drive meaningful engagement. This role offers the chance to lead impactful initiatives, champion user advocacy, and significantly influence both product development and market strategies.

What You’ll Do:

• Lead the development of comprehensive marketing plans, prioritizing goals, and crafting positioning strategies to effectively engage target audiences.
• Drive the creation and management of medium to large-scale marketing campaigns, assets, and communications, meticulously evaluating performance for continuous optimization.
• Define, scope, and guide user research initiatives, leveraging internal and external partnerships to uncover deep user insights.
• Develop and roll out strategic frameworks for product marketing content across diverse channels, ensuring alignment with overall product strategy.
• Conduct thorough market analysis, including validating market size and opportunities, to identify emerging trends and build compelling rationales for new ventures.
• Translate user insights into actionable feedback for cross-functional teams, advocating for an exceptional in-product user experience and fostering strong user engagement.
• Craft powerful product brand positioning, value propositions, and messaging strategies, adapting communications to various audiences and goals.
• Collaborate with cross-functional teams to create, iterate, and publish high-quality marketing content that resonates with users.
• Serve as a go-to expert on specific products or features, providing crucial input into the development process and offering insights on industry trends.
• Actively champion an inclusive and psychologically safe team environment, role-modeling inclusive behaviors, mitigating biases, and fostering diverse perspectives.

Must-Have Qualifications:

• Demonstrated proficiency in Product Positioning
• Deep understanding of Consumer Behavior
• Expertise in Brand Management
• Proven experience in Client/Partner Management and Advising
• Strong capabilities in Situational Leadership
• Extensive background in Campaign Management
• Ability to create effective Marketing Briefs
• Solid Industry Knowledge
• Advanced skills in Data Analysis and Synthesis
• Exceptional Storytelling abilities
• Comprehensive knowledge of Go-to-Market Activities

** This role is open for a limited time. Next steps will be shared with shortlisted candidates ASAP. Due to the high volume of applicants, we may be unable to reply to each applicant individually. If you have not received a response within 48 hours of your application, please assume that you have not been selected for progression to the next stage of the hiring process **