Marketing Manager - Consumer Electronics

Overview

Are you an experienced, customer-obsessed Marketing Manager looking to drive awareness for innovative consumer electronics? We are seeking a strategic marketer to craft compelling product messaging, develop engaging content, and execute go-to-market strategies that educate customers and drive demand.

Key Responsibilities:

• Define positioning and messaging for products based on customer insights.
• Conduct research to refine the local value proposition in European markets.
• Optimize product listings through A/B testing of copy, images, videos, and comparison charts.
• Collaborate cross-functionally with design, copywriting, video production, product management, and PR teams.
• Manage and prioritize content marketing projects to ensure timely execution.
• Develop playbooks to educate internal teams on product features and unique selling points (USPs).

Basic Qualifications:

• Proven experience in product marketing with strong project management skills.
• Background in consumer electronics or a similar industry.
• Tableau and/or Excel experience
• Ability to influence stakeholders within a matrixed organization.
• Highly organized, with strong attention to detail.

Preferred Qualifications:

• Passion for storytelling and creative marketing to engage audiences across regions.
• Experience working in a fast-paced environment, managing multiple projects.
• Strong problem-solving and time management skills.
• Ability to work across different time zones.
• Knowledge of European languages (German, Dutch, Spanish, French, or Italian) is a plus.

**This role is open for a limited time. Next steps will be shared with shortlisted candidates ASAP. Due to the high volume of applicants, we may be unable to reply to each applicant individually. If you have not received a response within 48 hours of your application, please assume that you have not been selected for progression to the next stage of the hiring process