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UX and Scrum, Persuasive Design, and Developing iPhone Apps: What We’re Reading 7.18.2014

by Steve Singer

UX and Scrum, Persuasive Design, and Developing iPhone Apps: What We’re Reading 7.18.2014

This week, for your weekend reading pleasure, we’ve collected articles on adapting Scrum to user experience design, applying models of persuasive communication to web design, developing mobile apps, and telling stories with data. 

If you've read something interesting this week that we missed here, share it in the comments!

Adapting Scrum to a UX Model

For years, software engineers, developers, and coders have been able to use Agile/Scrum methodologies to develop software products in a relatively quick, repeatable, and flexible way. But what happens when your development team needs to coordinate with a UX team that may not even work out of the same location? This post describes the challenges that can arise when doing UX on a Scrum project, and how these challenges can be overcome.

Persuasion: Applying the Elaboration Likelihood Model to Design

As marketers and designers, our job is to influence the behavior of others. We do that by persuading them that a certain behavior (using our service, buying our product, providing us with contact information, reading more, etc.) will be valuable or otherwise beneficial to them. This post from A List Apart explores the science of persuasion by focusing on something called “The Elaboration Likelihood Model,” a model developed in the 60s that explains “how attitudes are shaped, formed, and reinforced by persuasive arguments.”

Drop Downs Should be the UI of Last Resort

Well-known user interface and digital product designer Luke Wroblewski believes that, “All too often mobile forms make use of drop-down menus for input when simpler, more appropriate controls would work better.” In this post, he offers a few alternatives such as steppers, button inputs, and segmented control/radio button groups.

20 resources to help you design an iPhone app

Now that you know that you shouldn’t use drop-downs when you’re building mobile apps, here’s a list of 20 additional resources to help you build an app for the iPhone. The list includes graphic elements, patterns, buttons, as well a cheat sheet that will let you see in a single place all the resolutions, screen sizes, and icon sizes that you will need to take into consideration.

NYC Taxis: A Day in the Life

Very cool visualization that uses the data taken from one random New York City yellow cab to show where it went, how much money it made, and how busy it was over 24 hours. What kinds of stories could you tell with data collected as your product moves from creation to its final destination?

Image (Public Domain): Forbidden Fruit by George Reid.

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