Aquent Aquent

Topic: "Marketing"

How to convert customers into brand ambassadors image

How to convert customers into brand ambassadors

As marketers, we can’t sit around and wait for our customers to recommend our businesses, can we?

How to use popular news items to inspire creative content ideas image

How to use popular news items to inspire creative content ideas

Are you a news junkie? Do you love current affairs? Or, is your favourite guilty pleasure indulging in the gossip section of a glossy magazine?

The difference between content marketing & thought leadership image

The difference between content marketing & thought leadership

In the rush to “content strategy” the words “thought leadership” are often bandied in the conversation between those offering content management.

3 LinkedIn updates & how they can help your personal brand image

3 LinkedIn updates & how they can help your personal brand

The job seeking process is changing, transforming like all traditional media options on the back of the evolving online landscape.

It's time to put content marketing in its place image

It's time to put content marketing in its place

Content marketing is a popular concept with modern marketers. So too is growth hacking. And all of the various components of digital marketing.

Why we need to embrace the concept of thought leadership (and all it stands for) image

Why we need to embrace the concept of thought leadership (and all it stands for)

The term thought leadership, and by default, ‘thought leader’ – has been rendered meaningless in recent years.

How to make your content stand out from the crowd image

How to make your content stand out from the crowd

The amount of web-based content we consume is doubling every 9 to 24 months so if you’re feeling overwhelmed, fasten your seatbelt.

3 ways to use Twitter to uncover valuable insights image

3 ways to use Twitter to uncover valuable insights

The demise of Twitter has been the popular topic among social media commentators and news websites of late. So how can you use Twitter's data?

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